The Middle East & Africa continue to play a pivotal role in Rolls-Royce Motor Cars’ global narrative. In 2025, the region marked defining milestones for the marque, from celebrating the centenary of Phantom through landmark regional moments, to reaffirming its global leadership in Bespoke craftsmanship. This period was further distinguished by the Middle East debut of Black Badge Spectre in Dubai and continued strategic investment across the retail network in Saudi Arabia, Iraq, and Egypt. Together, these moments reflect the depth of the region’s connection to Rolls-Royce Motor Cars and its enduring influence on the marque’s present and future.
“2025 has been another strong year for Rolls-Royce Motor Cars in the Middle East & Africa, with Bespoke firmly at the heart of everything we do. Through the third anniversary of our Private Office Dubai, catering to clients in Middle East and Africa, we continue to see how deeply our clients engage with Bespoke, reinforcing the region’s position as the global benchmark by value. That momentum is reflected in our continued investment across the region, from expanding our retail presence in Jeddah, Iraq and Cairo, to marking defining moments for the marque – including 100 years of Phantom and the introduction of Black Badge Spectre. Together, these moments highlight the central role this region continues to play in the future of Rolls-Royce.”
