As retailers across the Middle East region prepare for 2025’s high-impact White Friday and Cyber Monday shopping season, consumers are demanding real-time, personalised, and interactive engagement with brands – amid significant growth in conversational messaging channels – according to findings from a new report released by global cloud communications platform Infobip. The platform has revealed how […] The post Peak shopping season: What do consumers want? Biggest challenge for MENA brands? appeared first on Campaign Middle East.
Breaking News:
- du and China Telecom Global announce strategic partnership to drive UAE’s smart nation ambitions
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- British Council launches new UAE initiative to champion women leaders in education
- dnata scales up in Milan with cargo expansion
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Saturday, December 13
